JTA, a bimonthly, is brought
out in the second half of
February, April, June,
August, October, December.
JTA is abstracted by
Chemical Abstracts: U.S.A.
World Textile Abstracts: U.K.
Indian Science Abstracts: India
and selectively by Texincon: India
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|
Research journals
normally do not accept any advertisements, as an applied
research journal, the
Journal of the Textile Association not only accepts
advertisements, but welcomes them heartily.
Advantages to TAI
- JTA reaches professionals at all levels of hierarchy
in the industry: technicians, technologists, and managers
need information on
products/equipments/machines/accessories.
-
JTA is given to all members at a confessional
subscription rate: advertisements help TAI to supply JTA at an
affordably low cost.
Advantages to Advertisers
-
The print order of JTA is at least 5 times
that of any other Indian Textile magazine/journal.
-
The advertisement tariffs of JTA are
comparable, in fact, less per page!
-
Readership of JTA is over 20,000
textile persons, and increasing year by year.
-
So, the JTA cost per relevant readership is lowest
in India: less than 8% of next best!
## And each advertiser gets the satisfaction and the credit
for helping TAI in its efforts to provide for professional
growth of the Indian textile professionals.
Advertise in JTA for better reach and sales, and also to
help India grow professionally in textiles.
Adverisement
Rates : (Per Insertion)
| (A)
General Information & Mechanical Data |
| 1. |
Frequency:
Bi-Monthly
(Six issues in a year) |
| 2. |
Months
of Publication:
January,
March, May, July, September and November
|
| 3. |
Overall
Publication Size
21.5
cm x 28 cm (Demi) |
| 4. |
Print
Area
Full Page:
17.5 cm (width) x 23 cm (height)
Half
Page:
17.5 cm (width) x 11 cm (height) |
|
Advertisement
Rates : (Per Insertion) |
| (B)
Cover
Advertisements' Rate |
|
1st
Cover
(Front Cover)
|
2nd
Cover
(Front Inside Cover)
|
3rd
Cover
(Back Inside Cover)
|
4th
Cover
(Back Cover)
|
|
Rs.
12,000/- |
Rs.10,000/- |
Rs.
10,000/- |
Rs.
10,500/- |
Note:
Cover advertisements are printed on thick
white Art paper by offest process. These rates are
for only offset printing of primary colours - Yeallow,
Blue, Red and Black. for any other specific special
colour, charges will be Rs. 3,000/- extra per colour.
| (C) |
Advertisement
Rates for Inside Pages
(Advertisement Section) |
| |
Full
Page |
Black
/ White |
Rs.
3,000/- |
| |
Half
Page |
Black
/ White |
Rs.
1,750/- |
| |
Full
Page |
Two
Colour |
Rs.
4,500/- |
| |
Full
Page |
Four
Colour |
Rs.
8,000/- |
| |
Double
Spread |
Four
Colour |
Rs.
16,000/- |
|
For
Bleed (Flush-Cut) advertisements and Advertisements
on page facing Editorial and other special or specific
positions : 25% extra charges. |
|
INFORMATION SHEET |
|
Important Information for Advertisers and
Agencies
|
|
1) |
Inside Advertisement section and Cover
Advertisements of JTA (Journal of the
Textile Association) are printed by offset
process. We, therefore, need positives for
printing advertisement.
The size of the positive should be as
under:
Full page Advertisement:
17.5 cm (width) x 23 cm (height) (Screen
100) |
|
2) |
Advertisers and/or Advertising Agencies
have to prepare positives at their own cost
and supply them to us along with one pull
of the advertisement. Advertisement rates
do not include cost of preparing positives.
|
|
3) |
For multicolor advertisements, set of
progressive proofs is to be supplied by the
party. |
|
4) |
Schedule for Receiving Advertisement
Material:
Release Orders, Instructions and
Advertisement material (Positives as per
sizes given above) should reach us by the
10th. day of the month prior to the
publication month as per the following
schedule. |
|
|
For each issue, the release orders,
instructions and materials should reach us
latest by |
|
|
|
January-February
|
19th December |
|
March-April
|
10th February |
|
May-June
|
10th April |
|
July-August
|
10th June |
|
September-October
|
10th August |
|
November-December
|
10th October |
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